The Story Behind AshokaUP20: A Tribute to Dreams and Determination 
The name AshokaUP20 is more than just a brand; it’s a legacy built on love, inspiration, and an unyielding dream. 
My mother, named Ashoka by her father, has always been my guiding light—a symbol of strength, resilience, and grace. I’ve always admired her qualities and wished to see her as an independent woman, confidently leading with her wisdom and courage. 

The idea for AshokaUP20 was born from my desire to honor her and empower her to take the seat she deserved: the chair of a CEO. This vision wasn’t an overnight decision—it took years of research, hard work, and an unwavering belief in creating something meaningful and impactful. 
Why Ashoka? 
Ashoka symbolizes strength, growth, and the pursuit of excellence. These qualities mirror not only my mother’s personality but also the core values of this brand. AshokaUP20 stands for independence, empowerment, and innovation. 
Why UP20? 
It reflects our roots, the community we belong to, and the journey that began in Uttar Pradesh, India. It’s a tribute to our heritage. 

Today, as AshokaUP20 comes to life, it’s not just the fulfillment of my dream but also the beginning of a journey that embodies the essence of my mother’s name and the ideals she stands for. Every step we take is a testament to the belief that with hard work and determination, dreams can indeed come true.

From our family to yours, welcome to AshokaUP20—where legacy meets innovation.